The Professional Caterers Handbook How to Open and Operate a Financially Successful Catering Business

BOOK REVIEWS

Sample Contents ...

from CATERING BASICS ... Skills Needed in the Catering Business ... cooking and food presentation ... planning and organization ... efficiency and calm ... crisis management ... sales and marketing ... Assess Your Skills Profile ... Assess Your Finances

Click book cover for sample pages, contents list and index

Contents

CATERING BASICS ... GETTING STARTED ... COMPUTERS AND SOFTWARE ... TRADITIONAL MARKETING ... WEB SITE ... PUBLIC RELATIONS ... MANAGING THE EVENT ... SETTING UP THE EVENT ... BEVERAGE FUNCTIONS ... STAFFING AND PERSONNEL ... PRICING AND MENU ... FOOD PRESENTATION and PRODUCTION ... COST CONTROLS ... SANITATION and SAFETY PROCEDURES ... EQUIPMENT ... RECORD KEEPING ... HOME BASED CATERING ... ADDING CATERING TO A RESTAURANT ... GLOSSARY ... MANUFACTURERS REFERENCE

Click book cover for more comprehensive contents list

Description

Do you need a comprehensive book on how to plan, start and operate a successful catering operation?

This is it -- an extensive, detailed manual that shows you step by step how to set up, operate and manage a financially successful catering business. No component is left out of this encyclopedic new book explaining the risky but potentially highly rewarding business of catering. Whether your catering operation is on-premise, off-premise, mobile, inside a hotel, part of a restaurant, or from your own home kitchen you will find this book very useful.

You will learn the fundamentals: profitable menu planning, successful kitchen management, equipment layout and planning, and food safety and HACCP.

The employee and management chapters deal with how to hire and keep a qualified professional staff, manage and train employees, and report tips properly in accordance with the latest IRS requirements.

The financial chapters focus on basic cost-control systems, accounting and bookkeeping procedures, auditing, successful budgeting and profit planning. You will also master public relations and publicity, learn low-cost internal marketing ideas, and discover low-and no-cost ways to satisfy customers.

One section of the book is devoted to home-based catering entrepreneurs. With low startup costs and overhead, a home-based catering business can be an ideal do-it-yourself part-or full-time business.

Another section is for restaurateurs that wish to add catering to their restaurant operation. A successful restaurant s bottom line could be greatly enhanced by instituting catering functions in slow hours or down time. For example, many restaurants are closed on Saturday afternoons, so this would be an ideal time to create a profit by catering a wedding

This book is also ideal for professionals in the catering industries, as well as newcomers who may be looking for answers to cost containment and training issues. There are literally hundreds of innovative ways demonstrated to streamline.

Author/s ... Editor/s ... Illustrator/s ... Creative/s include ... Lora Arduser, Douglas Robert Brown

ISBNs ... ISBN 0910627606, ISBN 978-0910627603

Related Phrases ... Lora Arduser, Douglas Robert Brown, Start Your Own Business, Business Startup, Small Business Startup, Starting up a Business, Starting up Business, Business Startup Guide, New Business Startup, Startup a Business, Business Startup Advice, Business Startup Help ... Business and Investing, Catering, Food, Restaurants, Hospitality Travel and Tourism, Training, Management and Leadership, Illustrated, Business Books, Books, Book

More Business Audio Books...